Sports pools have long been a company-wide camaraderie-builder. Whether it's squares, brackets, or simple head-to-head match-ups, your staff loves a low-stakes distraction. What if you could turn that interdepartmental activity…
Customer Relationship Management (CRM) software companies sell a simple premise: if you can manage customer data, you can grow your business. But capitalizing on that promise is complicated, as any…
Remember when eCommerce was going to revolutionize B2B sales? Twenty years in, only a handful of channels have capitalized on the initial promise. But distributors aren’t to blame for the…
Pop quiz: What does CRM stand for? Brian Gardner says there’s more to the acronym than customer relationship management. He’s the Founder and CEO of SalesProcess360, a consultancy that helps…
Guitze Messina is a man of many qualities. As the eminently personable executive director of HARDI LATAM, Guitze has transformed what was once HARDI Mexico into a powerhouse organization representing…
